Digital Sales Development: November 2014

Monday, November 10, 2014

Content Marketing Could Make you King of the World

It’s pretty ironic how much content can influence consumers more than hard selling material. According to the Content Marketing Institute, 80% of visitors base major decisions on information obtained from blogs and articles as opposed to traditional advertising. A good number of these visitors also feel that they are able to make more sound decisions using the same content.

Content marketing is basically selling masquerading as content. Content marketing professionals in Houston, TX do what they do best using blogs, eBooks, podcasts, email newsletters, social media posts, webinars– practically any method of digital information dissemination. It’s cost effective and it touches many people instantly.

Friday, November 7, 2014

Content Marketing Professionals in Houston, TX Capitalize on Hot News

The nose for news is never more prevalent than in Houston, TX, with some events profoundly affecting locals. Last October 29, 2014, students at a Houston school were saddened to see a NASA resupply rocket marked for the International Space Station crash just seconds after launch. The rocket carried materials they had prepared for experiments on the station. There’s a potential to miss out on a rare window that may have the best exposure for your product or service. That’s why you should enlist expert content marketing professionals in Houston, TX like the team at Digital Sales Development to get you on the best position when you need it.